Every partnership is creative, data-led, and built on a simple principle: when brand creative and podcast creative pull in the same direction, the work goes further. We map your objectives against the world of the podcast — the talent, the tone, the audience, the moments that already work — to find the place your brand can land with relevance, across every channel the show lives on.
Host reads are 60-90 second ads delivered by the podcast host themselves, in their own style and their own words. They feel personal, authentic, and can be dynamically inserted to give you scale without losing that personal touch.
Takes the power of a host read and extends it beyond a single show. Shorter 20-30 second host-read style ads run across a wider network of our podcasts, combining trust and authenticity with broader reach and the same targeting capabilities as pre-recorded formats.
A longer-form branded piece built right into the DNA of the show. 3-5 minute segments where the brand becomes part of the editorial — aligned with the hosts, entertaining the audience, and communicating your core messages in context.
Branded moments don’t need to stay inside the podcast. We create 60-90 second cutdowns from branded segments — or to a bespoke brief — complete with product placement and visual branding, posted across our show social channels.
We’ve got a library of case studies and campaign examples that show what great partnerships look like in practice. From host reads to branded podcasts, and from entertainment and lifestyle to health, finance and FMCG, we’ve helped brands across every sector connect with audiences in ways that cut through, drive action and deliver real results — across all the channels our shows live on.
Whether you’ve got a brief in mind or you’re just starting to explore what podcast partnerships could do for your brand, we’d love to hear from you. Our team will take the time to understand your objectives, your audience and your ambitions — and show you how a partnership with Audio Always could shape your next campaign.